Services and tools
Everything we offer orthodontists, in one place.
Doctor-led help for opening a practice, done-for-you digital marketing, and free tools built by an orthodontist who runs his own practices. Use one, or put them together.
Orthodontic startup services
Opening a practice? Start here.
01
Limited availability
Startup consulting
Investment A monthly fee for access, no contract, cancel anytime. Start with a 45-minute discovery call for $250, applied to your first month if you join.
One-to-one coaching from an orthodontist who owns and runs his own practices. Site selection, lease terms, build-out, equipment, staffing and the order you do things in. You bring what is in front of you that week.
We take one or two doctors at a time, so availability is limited. How the consulting works or book a discovery call.
02
Free
Practice Location Analyzer
Score any address or ZIP for a new orthodontic office: kids and families, income, competition, schools, shopping and real drive times. Two sites free. Try the Location Analyzer.
03
Free
Dental Practice Loan Compare
Compare startup, acquisition, real estate and equipment loans from 8 dental lenders, with real rate data, rate history and a loan calculator. No sign-up. Compare dental practice loans.
Digital services
Get found, and keep families coming back.
01
Open, taking clients
Website build, hosting and ongoing SEO
Investment Website build included. $2,000 for the first month, then $1,500 a month per location, plus $500 a month for each additional location.
A custom website you own outright, built to be found. Ongoing SEO, local SEO, hosting and Google indexing handled. No contract: cancel anytime and keep your website. One practice per ZIP code, so we never compete with ourselves. See SEO and websites.
02
Open
Dental Autopilot (AI marketing)
An AI marketing assistant that plans and runs the weekly work to grow your Google presence, with your team. See Dental Autopilot.
03
Early access
Google Review Replies
Investment $19 a month for the first location, $15 for each additional.
Answers your 4 and 5-star Google reviews within minutes, written so a reply never confirms someone is a patient. Lower ratings come to you to answer personally. Join early access.
Digital & AI tools
Tools you can use on your own.
01
Open
WGO SEO Tool
Runs a map grid on your own practice and shows the rankings behind it. Practice owners use it to check the company they already pay; agencies use it for client reports. Open the WGO SEO Tool.
02
Open
AdCompass Ad Planner
Investment $30 per practice, one time.
Shows which Google Ads to stop, where to advertise, when to run them and how much to spend, from your own rankings. See AdCompass.
03
Free
Braces Payment Calculator
A patient-friendly payment estimate: fee, down payment, months, insurance and pay-in-full discount. Open the calculator.
04
Open
Orthodontic Patient Rewards
A digital rewards and referral program in your own branding that gives patients and parents a reason to send friends your way. See Patient Rewards.
Not sure where to start? Tell us what you are opening or fixing, and we will point you to the right piece.
