White Glove Orthodontist

White Glove Orthodontist

Doctor-led consulting

SEO for Orthodontists: Strategy Built by Orthodontists, for Orthodontists

If you’re tired of getting outranked online by DSOs, budget offices, and GPs doing ortho, you’re not alone. But you’re not powerless either.

I’m an orthodontist. I’ve built and scaled successful practices, managed digital teams, and learned the hard way that most SEO companies don’t understand our profession, let alone how families search for it.

I created White Glove Orthodontist (WGO) after running Elate Orthodontics for years with a “good-looking” website that didn’t rank. We had zero technical SEO, no indexable structure, and blog content that didn’t even use the word “braces.” We were invisible in Google, in one of the most competitive orthodontic markets in DFW.

So I rebuilt it. Wrote it myself. Structured it like a clinician. Optimized it like an engineer. And in under 6 months, we grew our traffic 12,000x and increased new patient starts by 40%.

Now we do the same for others, orthodontists and dentists alike, across the country.

Orthodontist SEO case study showing improved website rankings, traffic growth, and patient starts after implementation by White Glove Orthodontist.

Why WGO Is Different

Most SEO companies focus on industries they understand: plumbers, gyms, salons, maybe a dentist or two. They outsource content. They recycle templates. They confuse aligners with retainers and call expansion cases “simple.”

At WGO, we’re different:

You don’t just need clicks. You need calls. You need starts. You need growth you can trust.

What We Deliver (And What Most Don’t)

Most agencies deliver pretty reports. We deliver performance.

We create modern, clean, high-converting websites that actually rank, and we back them with SEO updates that keep your practice in front of the right patients, across every city you serve.

One-Time Website Build: $3,000

Many marketing firms charge $20,000+ for a website that looks nice but doesn’t rank. We build sites that look great and perform even better, at a fraction of the cost.

Ongoing SEO & Hosting: $2,500/month

You focus on running your practice. We make sure Google can’t ignore it.

Our Strategy Is Clear, Scalable, and Built for Orthodontists

We don’t do gimmicks. We don’t ride trends. We build digital infrastructure you can scale.

Here’s how we do it:

1. Structured Architecture
Every service and every location gets its own optimized page. This helps patients navigate clearly and gives Google exactly what it needs to crawl and rank you.

2. Content That Educates and Converts
We write with orthodontic clarity. We address concerns about cost, comfort, insurance, and treatment time, the way you would in your consult chair.

3. Technical Foundation
From speed and mobile optimization to schema markup and crawl accessibility, we make sure every page loads fast, ranks well, and gets indexed correctly.

It’s not magic. It’s methodical, clinical SEO that works.

Case Studies, What Real Results Look Like

Elate Orthodontics

Multi-location private ortho practice in DFW (Frisco, The Colony, Prosper)
Elate was built on excellent clinical results, but had poor digital visibility. After WGO’s rebuild:

Elate Orthodontics SEO success story showing 12,000x traffic growth and 40% increase in new patient starts through targeted orthodontist SEO strategy.

Tribute Family Dentistry

Startup dental practice with full-scope family care & ortho referrals
Tribute had no digital presence before launch. Within 6 months of WGO implementation:

Inspire Dental & Orthodontics

Fast-growing dental + ortho group in underserved areas
Despite minimal visibility and limited existing content, we delivered:

We Support Orthodontists Because We Are One

This isn’t a marketing hustle. It’s a clinical mission.

I built WGO because I was tired of seeing great orthodontists buried in search results below generic chain offices. If you’re delivering great care, you deserve to be found, and we can make that happen.

We’ve walked your walk. We’ve reviewed 1,000 Google Business Profiles, rewritten consent forms, redesigned consult flows, all with the single goal of turning more qualified traffic into patients who say “yes.”

If you’re running an orthodontic or dental office and need a partner who understands what you’re building, let’s talk.

Investment

Check your own rankings first

Before you hire anyone, including us, it helps to know where you actually stand. The WGO SEO Tool runs a map grid on your practice and shows you how you rank across your area, not just from the spot you happen to be standing in.

Practice owners use it to check whether the company they are already paying is moving anything. Agencies and consultants use it for client reporting that costs a lot less than the big platforms and still explains why a number moved.

Run a report on your practice →

Book a Strategy Call

You’ve invested in your clinical training. Now it’s time to invest in a digital presence that reflects your expertise.

Let’s make your practice visible, in your market, in AI search, and in patients’ decision-making moments.

🔗 Schedule a discovery call →

Questions we get asked

What does the monthly fee cover?

Full service SEO, content creation, hosting and reporting. It is one number rather than a base fee with everything useful priced as an extra.

Do you work with multi location practices?

Yes. Multi location practices may qualify for bundled pricing, since a lot of the work carries across locations once the first one is set up.

How long before we see results?

Local map results usually move before organic rankings do. Meaningful change is normally measured in months rather than weeks, and a competitive metro takes longer than a quiet one.

Why is the pricing on the website?

Because you can compare it. Most agencies make you sit through a call to learn a number, and that call is the sales pitch.